Zurich North America announced that Andy Peterson has been named regional executive for the East region, effective Jan. 1.

Andy Peterson

As a regional executive, Peterson will be responsible for executing Zurich’s business strategy for an area that stretches from Maine to Virginia. He will have executive responsibility for distribution management and business development across all Zurich business segments.

Peterson, who has been with Zurich since 2008, most recently served as senior broker relationship leader. His previous roles include regional vice president for the Northeast, head of operations for specialty products, head of private equity and senior vice president for financial lines.

He started his career at AIG as a financial institutions underwriter before assuming roles with increasing responsibility, including leading the Mid-Atlantic region for financial institutions and launching the financial lines division for AIG Small Business.

Peterson earned a bachelor’s degree from Providence College and an MBA from Fordham University.